Process Book | Cover, Layout, Typesetting, & Content
Image oriented publications can be a lot of fun for the designer, since the challenge is to create a publication which helps reveal the visual content, without competing in the process; and curating enough material to tell the story, while ensuring the flow keeps the reader actively engaged.
One such example is a small self-referential process book I created, essentially documenting the creation of the artwork that would be used in the creation of the book itself.
Based on some 4-inch Mylar stencils, I experimented with both analog and digital image making techniques to create imagery—from the literal interpretation of symbols as letters to abstract, meaningless combinations of shape and form. My goal, based on past extreme aspect ratio work, was to create tall skinny 6" x 20" pieces.
To document the process, this perfect bound book shows the evolution of these ideas, from experimentation to brainstorming and conceptualizing as I narrowed down to usable forms.
By superimposing these designs onto some of my photographs, I created yet another layer of interaction. This has been useful in other areas, such as album artwork and poster design, and can be found both in this book as well as the cover of my print portfolio.
An example of the use of these “free improv” images is a conceptual LP album design for the album Skyphone by the group Avellaneda. You just never know quite where these free form creative exercises might take you.